'Wall Street Journal' Publisher Job Goes to Gordon Crovitz

NEW YORK (AdAge.com) -- Ending a month of speculation about its structure for the next era in the digital age, Dow Jones today reorganized into three business units, one of which unifies the print and online editions of The Wall Street Journal under L. Gordon Crovitz, who had been head of electronic publishing. Related Stories: 'WALL STREET JOURNAL' REORGANIZES AD SALES Regional Approach Dropped in Favor of Category Expertise 'WALL STREET JOURNAL' HIRES CONSUMER AD EXPERT Continues to Broaden Base beyond Shrinking B2B Ads DOW JONES PAVES WAY FOR GREATER PRINT AND ONLINE INTEGRATION L. Gordon Crovitz Likely to Become Chief Revenue Generator DOW JONES CEO AND WSJ PUBLISHER TO LEAVE COMPANY Spouses Peter Kann and Karen Elliott House Announce Departure Plans WSJ.COM GOES FREE TO LURE SUBSCRIBERS One-Week Open House to Draw More Traffic, Ad Dollars Mr. Crovitz was named exec VP of Dow Jones, president of Dow Jones Consumer Media Group and publisher of The Wall Street Journal franchise. Seven weeks The shift comes seven weeks after Dow Jones surprised the industry by naming Richard F. Zannino, its longtime No. 2, to succeed Peter R. Kann as CEO much earlier than expected. The company said at the same time that Mr. Kann's wife, Karen Elliott House, would step down from her role as publisher of The Journal. "This new structure and leadership team is a major first step in transforming Dow Jones from a channel-focused publishing company to a franchise, market, and customer-focused media company," Mr. Zannino said in a statement. "By organizing around markets and customers and integrating print, online and other media for each of our franchises, we will enhance our journalistic excellence, increase the value we provide to customers, improve our efficiency, execution and decision-making, reduce costs and be better positioned to exploit growth opportunities in the consumer, enterprise and local media markets." Two media groups The company also created an Enterprise Media Group, comprising Dow Jones Newswires, Dow Jones Licensing Services, Dow Jones Indexes, Dow Jones Financial Information Services, Dow Jones Reprints and Permissions and joint ventures like Factiva. Clare Hart, who had been CEO of the Factiva venture with Reuters, was named president of the group, exec VP of Dow Jones and chairwoman of Factiva. The final third of the company will be wrapped up in the Community Media Group, including the company's 15 daily and 19 weekly Ottaway newspapers. John N. Wilcox, who had been president and chief operating officer of Ottaway Newspapers, was named president of the group, VP of Dow Jones and CEO of Ottaway.

'Wall Street Journal' Publisher Job Goes to Gordon Crovitz

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