Advertising News

BMW to livestream debut of new battery car after Geneva show called off

With the annual Geneva car show canceled for the first time since the World War II era, automakers are forced to go virtual. (Stefan Wermuth/Bloomberg)
March 02, 2020 07:33 PM

Featured Stories

Influencers & Creators
How Jools Lebron’s ‘very demure’ viral catchphrase turned into a business model

Jools Lebron sat down with Ad Age after her fireside chat to pull back the curtain on how she’s evolving her approach to brand partnerships.

GF
By:
Gillian Follett
How Jools Lebron’s ‘very demure’ viral catchphrase turned into a business model
Agency Brief
Agency Brief: Martin layoffs, PetSmart’s media agency change and more
EL
By:
Ewan Larkin
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BB
By:
Brian Bonilla
Agency Brief: Martin layoffs, PetSmart’s media agency change and more
Winners and losers
Marketing winners and losers of the week
AP
By:
Adrianne Pasquarelli
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ES
By:
E.J. Schultz
Marketing winners and losers of the week
Brand Marketing
Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign
ES
By:
E.J. Schultz
Stellantis uses AI to bring back late ‘Imported from Detroit’ ad voice for a new patriotic campaign