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2025 advertising and marketing predictions from industry leaders

Photo: Getty Images. Published on January 6, 2025.

2025 advertising and marketing predictions from industry leaders

Photo: Getty Images. Published on January 6, 2025.
To kick off 2025, Ad Age asked industry leaders to share their predictions on all things advertising and creativity. From advancements in AI and shifts in the future of work to standout agency leaders and streaming trends, here’s what they foresee. This hub will be updated regularly as we release each prediction piece.

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