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Americas Hottest Brands

Cheez-It’s pop-ups and partnerships have spread brand awareness

The Cheez-It diner in upstate New York drew big crowds and served diner classics with Cheez-It twists, including a milkshake. (Cheez-It)
EW
By:
Erika Wheless
July 15, 2024 09:10 AM

In the nine months since the debut of Kellanova (formerly known as the Kellogg Company), the Cheez-It marketing team has been busy.

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