How does Don Draper measure up to the competition? And how does the work of today compare with that of the '60s? Check out some of the classics from advertising's golden age and see how far creativity has come -- or not.
How does Don Draper measure up to the competition? And how does the work of today compare with that of the '60s? Check out some of the classics from advertising's golden age and see how far creativity has come -- or not.
Global CMO Morgan Flatley on the fast-food giant's international marketing approach and how it is responding to consumer trends and “fan truths.”