Sure, ads are cool. But an ad with a celebrity is cooler. Not one who just pops in and then you never see them in an ad again, but one who appears over and over again, creating their own marketing universe of brand partnerships.
While you wait for the next “Rick and Morty” ad, here’s this year’s most sought-after brand spokes-folk—be they people, puppets or cartoon characters.
See Ad Age’s 2021 Year in Review here.