Food & Beverage

How Coca-Cola interns started Sprite + Tea, a new TikTok-friendly variety

Behind the launch and marketing of Sprite + Tea
Rapper Monaleo, left, appears in "The Fix," a Sprite + Tea ad showcasing hip-hop and golf. (Sprite)
JS
By:
Jon Springer
May 19, 2025 01:00 PM

Featured Stories

Agencies
WPP launches rare public attack on Publicis over ad quality, escalating feud

WPP Media has issued a report attacking the quality of desktop and mobile inventory sold via Publicis Groupe's Epsilon SSP, a rarity even among industry rivals.

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Why Cannes is actually still relevant in 2025
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