Comedian Jayde Adams Asks 'Are You Gonna Bingo' in The Sun's Grime-Inspired Music Video

March 01, 2018 08:38 AM

U.K. newspaper The Sun is trying to attract a new, younger audience to its Sun Bingo online gambling game with a funny, grime-inspired music video starring female comedian Jayde Adams.

Featured Stories

How OpenAI’s new commercial CEO gives hope for closer ties to advertisers

The appointment of Instacart’s Fidji Simo comes days after OpenAI reversed course on a company restructure.

NewFronts 2025—key ad tech and AI insights for marketers

How US agencies are adjusting Cannes Lions travel plans over re-entry fears

Cannes Lions

By:

Sabrina Sanchez

How US agencies are adjusting Cannes Lions travel plans over re-entry fears

Upfront and NewFronts

Amazon ad chief talks DSP growth, economic impact on holiday advertising

Upfront and NewFronts

By:

Ad Age Staff

Amazon ad chief talks DSP growth, economic impact on holiday advertising

Latest News

Costco strikes deal with Affirm, giving shoppers payment plans

Agency news you need to know this week

Marketing winners and losers of the week

See how brands are reacting to Pope Leo XIV’s election

Staying current is easy with newsletters delivered straight to your inbox.

See More in Work

Apple Japan made a time-traveling ‘Shot on iPhone’ film with director Hirokazu Kore-eda

Craft Sportswear ad perfectly captures the primal urge to run

Apple’s Mother’s Day spot shows a mom reliving her baby’s first year—in spatial video

O Boticário’s Mother’s Day ad looks at the silent struggle of trying to conceive

Staying current is easy with newsletters delivered straight to your inbox.