TV Spoilers Give People Amazing Powers in a Campaign for Orange
You Can Do What You Like If You Know the Latest 'Walking Dead' Twist
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What gives people the ultimate power over others in this day and age? It might not be strength, nor even money. According to a new French campaign for Orange, it's TV spoilers.
The telecom brand is promoting its Orange TV fiber broadband package with a series of new spots in which a group of somewhat renegade female friends are able to get away with seemingly whatever they like, just by threatening to reveal the latest plot twist in "The Walking Dead" or similar to those who haven't seen it yet.
That includes making a mess of a cake shop (as seen here), kicking a bunch of men out of a meeting room and forcing a DJ to put on the music they want to hear in a nightclub.
Martin Kalina of Big directed, for Publicis Conseil.
Credits
- Date
- Oct 10, 2017
- Agency :
- Publicis Conseil
- Brand :
- Orange
- Client :
- Orange
- Announcer :
- Orange
- Director, Communications :
- Gaëlle Le Vu
- Commercial Communication and Creative Director :
- Quentin Delobelle
- Creative Director :
- Annabel Salesa
- Production :
- Laurence Poucan
- Executive Creative Director :
- Fabrice Delacourt
- Executive Creative Director :
- Olivier Desmettre
- Account Manager :
- Marie Wallet
- Account Manager :
- Anne Dauvé
- Account Manager :
- Emilie Jeanneau
- Account Manager :
- Sherelle Ramire
- Strategic Planner :
- Damien Sabatier
- Production :
- TVC
- Copywriter :
- Marc Rosier
- Art Director :
- Jean-Marc Tramoni
- AD Assistant :
- Lucie Puybonnieux
- Film Production :
- Prodigious
- TV Production :
- Pierre Marcus
- TV Production :
- Benjamin Auberdiac
- Post Production :
- Pierre-Arthur Goulet
- Production Company :
- BIG
- Producer :
- Raphaël Carassic
- Line Producer :
- Nicolas Avram
- Director :
- Martin Kalina
- Director, Photography :
- Christophe Beaucarne
- Editing :
- Delphine Genest
- Color Grading :
- Didier Lefouest
- Sound Production :
- Prodigious
- Sound Production :
- Joël Tessonneau
Need a credit fix? Contact the Creativity Editors
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