Stormtrooper Decides on Makeover After Seeing a Nissan Juke

TBWA Hakuhodo and Director Scott Lyon Show off Car's Customization Options

Published On
Sep 06, 2013

Editor's Pick

Star Wars Meets Nissan in a fun TBWA/Hakuhodo spot for the car brand's Juke. To celebrate the "personalized package edition" offered by the Juke, which lets consumers pick colors to create a customized vehicle, director Scott Lyon created a city of Stormtroopers, where a previously all-white soldier decides to have some fun with his armor after he seeks a Juke racing through the city.

Credits

Date
Sep 06, 2013
Brand:
Nissan Juke
Client:
Nissan Juke
Agency:
TBWA/Hakuhodo-Tokyo
Executive Creative Director/Production:
Miki Matsui
Creative Director:
Takahiro Hosoda
Art Director:
Gen Ishii
Copywriter:
Nobuhiro Arai
Agency Producer:
Miki Kuretani
Agency Producer:
Hirotaka Fukatsu
Director:
Scott Lyon
Producer:
Zeno Campbell

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Project Type