Svedka Vodka : The Future of Adult Entertainment
Svedka's last campaign, handled in-house, featured a woman being used as a table. Now the brand, looking to take its downtown cachet mainstream, has hired Amalgamated and they've got a woman made out of a table. Actually, this life
Published On
Sep 09, 2005
Editor's Pick
Svedka's last campaign, handled in-house, featured a woman being used as a table. Now the brand, looking to take its downtown cachet mainstream, has hired Amalgamated and they've got a woman made out of a table. Actually, this life-size, fully articulated robo babe, known as Svedka_grl, is the work of Stan Winston Studio, and she's modeled on a living Swedish hottie whose entire exterior was digitally scanned in the interests of, uh, proportional symmetry. As for the 2033 comedy angle,
"Most brands spend their entire lifetimes trying to get to a position where they can claim to be No. 1 in their category," says Amalgamated CD Doug Cameron. "We thought, Why wait when we can accomplish the same thing through a simple creative twist
Credits
- Date
- Sep 09, 2005
- Client :
- Svedka Vodka
- Creative Director :
- Jason Gaboriau
- Creative Director :
- Doug Cameron
- Design Director :
- Candice Madrid
- Creative :
- Tommy Noonan
- Creative :
- Matt Murphy
- Producer :
- Austin McKenna
- Agency :
- Amalgamated
- Brand :
- Svedka Vodka
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Project Type