A Mom Contemplates a Crazy Baby Swap in a Funny Ad for Lifetime Movie Network
Will She or Won't She?
By
Alexandra Jardine
Published On
Nov 04, 2016
Editor's Pick
Lifetime Movie Network tells its viewers to "leave the crazy to us" in a spot that injects some dark humor into a heartwarming scene of a new mom bonding with her baby.
As her newborn screams and screams, the mom glances into a neighboring cot and notices an angelically peaceful child. Will she be crazy enough to do what we think she's thinking?
The spot was directed by Jean at Decon for Lifetime's in-house creative team and is designed to capture the "crazy" drama of Lifetime movies.
Credits
- Date
- Nov 04, 2016
- Brand :
- Lifetime Movie Network
- Client :
- Lifetime Movie Network
- Director :
- Jean
- Production Company :
- Decon
- Executive Producer :
- Misha Louy
- Head of Production :
- Brian Turner
- Producer :
- Josh Rothfeld
- Director, Photography :
- Don Davis
- Production Designer :
- Clayton Keiber
- Casting :
- Beth Melsky
- Actor :
- Amanda Kwolyk
- Actor :
- Kristina Zito
- Actor :
- Violet Handy
- Actor :
- Juliet Handy
- Actor :
- Blake Zimmerman
- Actor :
- Blaise Zimmerman
- Post Producer :
- Izabela Frank
- Editor :
- Jonah Oskow
- Colorist :
- Shawn King
- Audio Mix :
- Mike Vitacco
- Audio Company :
- Heard City
- Senior Vice President, Brand Creative :
- Valerie Albanese
- Brand :
- Lindsay Ross
- Creative Director :
- Mariclare Lawson
- Director, Production :
- Christopher Kim
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