XBOX Fable III : Kingmaker
Claim virtual territory and earn gold with this new mobile game.
Editor's Pick
Although Fable III has yet to launch, its European fans can get a taste of the action in the real world, via Kingmaker, a new mobile game and rewards program out of of McCann London. The agency teamed with Fable creators Lionhead Studios, Grapple Mobile and Unit9 to launch the Fable III Kingmaker app, a mobile challenge that asks gamers to join one of two factions and capture territory on their own streets by using the GPS on their phones and tagging locations with a virtual flag.
By doing so, players can earn gold that can be redeemed on in-game products and player customization in the actual Fable III consolegame after it launches on October 29. The app is available for Android, iPhone, Symbian or Windows Phone 7 and can be downloaded via the Kingmaker site.
Credits
- Date
- Oct 04, 2010
- Brand :
- XBOX Fable III
- Client :
- XBOX Fable III
- Agency :
- McCann Erickson-London
- Mobile Agency :
- Grapple Mobile
- Account Director :
- Peter Bardell
- Managing Partner :
- Tom Rothenberg
- Account Manager :
- Pip Sheperd
- Art Director :
- Matt Statham
- Copywriter :
- Chris McDonald
- Head of Innovation :
- Mark Fallows
- Creative :
- Mark Rowbotham
- Creative :
- Lewis Plummer
- Director :
- Keith Rogerson
- Director, Photography :
- David Langhan
- Producer :
- Karen Durham
- Editor :
- Leanne Redfern
- 3D Design :
- Paul Jenkinson
- Post Production Designer :
- Pavan Kumar
- Post Production Designer :
- Giles McGarrigle
- Audio Design :
- Tim Sutton
- Executive Creative Director :
- Brian Fraser
- Executive Creative Director :
- Simon Learman
- Interactive Production Company :
- Unit9
- Interactive Director :
- Rober Bader
- Technical Director :
- Gilles Boisselet
- Producer :
- Fred Chak
- Producer :
- Sam Becker
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