Old Spice : Nightclub

Published On
Jul 14, 2014

Editor's Pick

Old Spice's newest hero couldn't be any further from the towel-clad Man Your Man Could Smell Like, his former foe Fabio, the irate Terry Crews or even those stalker moms. This time, Wieden + Kennedy Portland introduces the Mandroid -- a half man, half robot. In the charisma and warmth department he's sorely lacking. But his head-to-toe dousing of Old Spice has the ladies flocking toward him despite his stiff movements and staccato speech. A TV spot titled "Soccer," starts airing on television this week in conjunction with supporting this web film "Night Club."

Credits

Date
Jul 14, 2014
Brand :
Old Spice
Client :
Old Spice
Agency :
Wieden & Kennedy-Portland
Creative Director :
Craig Allen
Creative Director :
Jason Bagley
Copywriter :
Nathaniel Lawlor
Art Director :
Ruth Bellotti
Art Director :
Croix Gagnon
Broadcast Producer :
Jeff Selis
Director, Broadcast Production :
Ben Grylewicz
Account Team :
Georgina Gooley
Account Team :
Nick Pirtle
Account Team :
Michael Dalton
Account Team :
Jessica Monsey
Executive Creative Direction :
Susan Hoffman
Executive Creative Director :
Joe Staples
Executive Creative Director :
Mark Fitzloff
Production Company :
MJZ
Director :
Tom Kuntz
Executive Producer :
Scott Howard
Line Producer :
Emily Skinner
Editorial Company :
Work Editorial Inc
Executive Producer :
Erica Thompson
Editor :
Rich Orrick
Producer Assistant :
Chris Moore
Producer :
Sari Resnick
Sound Director :
Rich Orrick
Sound Director :
Gus Coven
Mix Company :
Lime Studios
Mixer :
Rohan Young

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Project Type