Attacks from friends and family are the real danger on a trans woman's long walk home

Smuggler’s Samantha Scaffidi directs another PSA for anti-sexual violence organization RAINN via Mirimar

Published On
Mar 09, 2021

Editor's Pick

A woman’s long walk home at night is a gauntlet of threatening shadows, but the real-life dangers pale next to memories of recriminations from family and friends. As the insults mount, it becomes clear the messages of hate are attacking her for being trans. And like many survivors of sexual assault, she’s blamed for what happened to her.

Smuggler’s Samantha Scaffidi directs this PSA for RAINN (Rape, Abuse, & Incest National Network), a follow-up to “Wait,” which chronicled a survivor’s interminable wait for a rape kit at a hospital. “Walk” stars Leyna Bloom, a transgender rights advocate and runway model, in a spot from creative agency Mirimar.

Trans women face the highest rates of sexual violence, and by releasing the PSA on International Women’s Day, RAINN made it clear that the organization’s services are available to all survivors.

“It was always my desire to create a series of films addressing these issues. Each film enables us to show how a collective, universal trauma can affect different individuals and groups disproportionately,” Scaffidi said in a statement. “With the support of fellow creatives and RAINN, we can do so much to help shift the conversations surrounding these issues and take focused and purposeful action, ensuring that survivors get the care and resources needed.”

Credits

Date
Mar 09, 2021
Client :
RAINN
Agency :
Mirimar
Starring :
Leyna Bloom
Founder & Chief Creative Officer :
John McKelvey
Co-founder & Managing Director :
Luke McKelvey
Creative Director :
Nick Morrissey
Art Director :
Robbie Rane
Production Company :
Smuggler
Director :
Samantha Scaffidi
Executive Producer :
Patrick Milling-Smith
Executive Producer :
Brian Carmody
Executive Producer :
Drew Santarsiero
Head of Production :
Alex Hughes
Producer :
Luigi Rossi
Production Supervisor :
Cheyenne Cage
1st AD :
Donna Imbarrato
Director of Photography :
Maceo Bishop
Wardrobe :
Abby Oliver
Hair and Make Up :
Abigail Hayden
Casting Director :
Kate Antognini
Casting Director :
Damien Bao
Additional Photography :
Geoffrey Taylor
Editorial Company :
CARTEL
Editor :
Kyle Valenta
Assistant Editor :
Grant Hall
Head of Production :
Meagen Carroll
Executive Producer :
Lauren Bleiweiss
VFX house :
Method Studios
ECD / VFX Supervisor :
Benjamin Walsh
Senior Producer :
Pip Malone
Senior Flame Artist :
Ian Holland
Graphics Artist :
Uzi Mor
Color House :
Company 3
Colorist :
Sofie Borup
Producer :
Alexandra Lubrano
Music House :
Citizen Music
Head of Production :
Theo de Gunzburg
Executive Producer :
Amanda Fink Mandell
Sound Designer :
Jonathan Fuhrer
Assistant Sound Designer :
Kai Rizzuto
Mix :
Citizen Music
Additional Editorial :
Stephania Dulowski

Need a credit fix? Contact the Creativity Editors