Snapple Has Fun With Obscure Trivia in Quirky Spots
Campaign Brings Facts Printed on Bottle Caps to Life
By
Alexandra Jardine
Published On
May 19, 2016
Editor's Pick
Snapple brings to life some of the obscure trivia facts printed on its bottle caps in hilarious ways in its latest campaign.
New ads, directed by Hungry Man's Dave Laden for Deutsch L.A., make quirky little 15- and 30-second scenarios out of such facts as (seen here) how it's illegal to dance to the National Anthem in Massachusetts, as well as bees being born full size, dolphins having no sense of smell, the first spam being sent by telegraph, and the King of Hearts being the only one in the pack without a mustache.
The tagline invites viewers to "put some flavor in your break and make time for Snapple."
Credits
- Date
- May 19, 2016
- Brand :
- Snapple
- Client :
- Snapple
- Agency :
- Deutsch-Los Angeles
- Director :
- Dave Laden
- Production Company :
- Hungry Man
- Executive Vice President, Chief Marketing Officer :
- Jim Trebilcock
- Senior Vice President :
- Regan Ebert
- Vice President, Core Flavors :
- Dave Falk
- Director, Core Flavors :
- Brent Chism
- Senior Brand Manager :
- Kevin Brandvold
- Vice President, Integrated Content :
- Shaun Nichols
- Manager Integrated Content :
- Nita Sherrard
- Agency :
- Deutsch Inc.
- North America Chief Creative Office :
- Pete Favat
- Executive Creative Director :
- Bob Cianfrone
- Group Creative Director :
- Guto Araki
- Art Director :
- Curtis Petraglia
- Copywriter :
- Andrew Kong
- Director, Integrated Production :
- Vic Palumbo
- Executive Integrated Producer :
- Megan Meloth
- Senior Integrated Producer :
- Ali Issari
- Music Director :
- Dave Rocco
- Music Producer :
- Eryk Rich
- Senior Concept Producer :
- Sam Barbera
- Group Account Director :
- Adam Graves
- Account Director :
- Christi Johnson
- Account Supervisor :
- Taylor Reid
- Associate Account Executive :
- Jonathan King
- Executive Planning Director :
- Jeffrey Blish
- Group Planning Director :
- Mitch Polatin
- Associate Planning Director :
- Jessica Friedman
- Account Planner :
- Sabena Suri
- Director, Integrated Business Affairs :
- Abilino Guillermo
- Senior Business Affairs Manager :
- Denise Wright
- Director, Broadcast Traffic :
- Carie Bonillo
- Broadcast Traffic Manager :
- Terence Dowling
- Chief Executive Officer :
- Mike Sheldon
- President :
- Kim Getty
- Production Company :
- Hungry Man - LA
- Director :
- Dave Laden
- Executive Producer :
- Kevin Byrne
- Executive Producer :
- Dan Duffy
- Director, Sales :
- Dan Duffy
- Editorial Company :
- Cosmo Street
- Editor :
- Tessa Davis
- Editor :
- Lawrence Young
- Assistant Editor :
- Habib Semaan
- Executive Producer :
- Yvette Cobarrubias-Sears
- Producer :
- Gigi May
- Post Facility :
- MPC LA
- Color :
- MPC LA
- Executive Producer :
- Meghan Lang
- Executive Producer :
- Rebecca Boorsma
- Colorist :
- Ricky Gausis
- Color Assistant :
- Dimitri Rajapakse
- Post Visual Effects :
- A52
- Visual Effects Supervisor :
- Andy McKenna
- Head of CG :
- Kirk Shintani
- Producer :
- Stacey Kessler-Aungst
- Executive Producer :
- Patrick Nugent
- Head of Production :
- Kim Christensen
- Track :
- Surprise Cha Cha Cha
- Publisher :
- APM
- Audio Post :
- 740 Sound
- Executive Producer :
- Geena Richard
- Mixer :
- Larry Winer
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