Chevy : Skydive

A flying car!

Published On
Nov 03, 2011

Editor's Pick

First it bungee jumped, then it did this. Goodby, Silverstein & Partners are pushing the new Chevy Sonic to its limits (and putting the rest of us to shame) with "Skydive," a nicely produced spot showing the car skydiving.

The idea is to position the Sonic as your companion for all the adventures you will embark on in life. A total of three Sonic were dropped from 10,000 feet each and the shoot took four days to complete.


Nov 04, 2011
Brand :
Client :
Agency :
Goodby Silverstein & Partners
Creative Director :
Joakim Borgstrom
Associate Creative Director :
Andrew Bancroft
Associate Creative Director :
Niklas Lilja
Broadcast Producer :
Dan Watson
Production Company :
Slim Pictures
Director :
Executive Producer :
Tom Weissferdt
Producer :
Gary Kout
Director, Photography :
Joe Jennings
Director, Photography :
Greg Gasson
Editor :
Music :
Plied Sound
Art Director :
Susan Land
Copywriter :
Trey Tyler

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Project Type