First it bungee jumped, then it did this. Goodby, Silverstein & Partners are pushing the new Chevy Sonic to its limits (and putting the rest of us to shame) with "Skydive," a nicely produced spot showing the car skydiving.

The idea is to position the Sonic as your companion for all the adventures you will embark on in life. A total of three Sonic were dropped from 10,000 feet each and the shoot took four days to complete.