The U.K. Women's Equality Party 'thanks' Trump for fueling global feminism
Campaign will run during President's U.K. visit, including on a giant card
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As President Trump arrives in England today, he'll be met by a barrage of protests in what's being labeled a "carnival of resistance" in the U.K. media. But one campaign is actually "thanking" the President.
The campaign, by political party the Women's Equality Party, crosses out the "F" word to replace it with "Thank" you Trump to highlight how the President is proving an effective recruitment tool in converting many to the cause of feminism. It features slogans such as "Thank you Trump --For Being the Orange Beacon of Feminism," "Thank you Trump--For Your Motivational Tweets" and "Thank You Trump --For Giving Feminism a Little Hand."
The work, created by agency Now, will run across social media, online and out of home, including protest placards and a giant Thank You card which the Women's Equality Party will parade at the Women's March on Friday before delivering it to Trump in Scotland on his golf trip.
Credits
- Date
- Jul 12, 2018
- Agency :
- Now
- Brand :
- Women's Equality Party
- Head of Campaigns :
- Catherine Smith
- Chief Creative Officer :
- Remco Graham
- Strategist :
- Amelia Wood
- Creative :
- Laura Muse
- Creative :
- Amelia Wood
- Creative :
- Steph Ellis
- Creative :
- Rory Hall
- Creative :
- Sarah Levitt
- Creative :
- Clint Harding
- Creative :
- Juliet Kent
- Designer :
- Nicki Kythreotis
- Designer :
- Jordan Dicks
- Account Manager :
- Louise Fraser
- Agency Producer :
- Simon Jerome
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