Top Consumer Trends for Finserve to Capitalize on ASAP

Published On
May 27, 2022


The Finserve industry has undergone one of the fastest digital transformations in marketing history, including how consumers interact with brands in this category. And understanding these declared trends from consumers is critical.

New global research commissioned by Cheetah Digital reveals what consumers expect from the Finserve brands they do business with online, the channels they want to connect on, and the data they’re prepared to share in return for more personalized experiences at every stage of the customer lifecycle; from acquisition through to loyalty.

Check out the video below for the latest insights into the Finserve industry, from over 5,000 consumers across seven countries. For the full Consumer Trends Index report, go here


May 27, 2022
Agency :
Cheetah Digital

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