David Schwimmer roams the U.K. in a camper van for British bank TSB
It's the first time the 'Friends' star has appeared in a U.K. ad
Dec 23, 2020
"Friends" star David Schwimmer appears in a new campaign for British bank TSB, in which he roams the U.K. in a camper van.
The ads, via McCann, were directed by Biscuit's Jeff Low and see Schwimmer bumble his way across a grey and rainy Britain, knocking over pints, taking in a drive-in movie and keeping fellow campers awake at a campsite, while promoting TSB's offerings under the tagline "life made more." It's a departure for the advertiser from its previous animated style, and centers around a new brand purpose and the idea that "money confidence helps build life confidence."
It's the actor's first appearance in a U.K. ad campaign, although he's appeared in U.S. ads, including Skittles' Super Bowl spot in 2018. He commented in a statement: “I’ve always loved British humor. So when TSB approached me, I jumped at the chance to celebrate ‘life made more’ and the idiosyncratic pursuits of Brits everywhere.”