A Celebration of Creative Excellence for Hispanic Heritage Month

Illustration by iStock/Getty Images Plus. Updated on September 18, 2023

A Celebration of Creative Excellence for Hispanic Heritage Month

Illustration by iStock/Getty Images Plus. Updated on September 18, 2023
For Hispanic Heritage Month 2023 (Sept. 15-Oct. 15), Ad Age is shining a light on the creative accomplishments and contributions of the Hispanic community in the marketing industry and beyond. Throughout the month, we’re showcasing milestones in the careers of Hispanic creators—celebrating campaigns, projects and ideas chosen by each contributor. We’re honored to share their stories and thrilled that you’re joining us in this celebration of creative excellence. Adage End Bug

Mediahub’s Alejandro Clabiorne on working with Ulta Beauty to reach and serve diverse consumers

Alejandro Clabiorne (Guest Editor)

Executive VP and executive director, New York; Mediahub Worldwide

Roberto Alcazar on 305 Worldwide’s ‘culture-first’ approach

Roberto Alcazar

Executive VP, managing partner, 305 Worldwide

Maria Teresa Hernandez on Mirriad’s multicultural virtual product placement marketplace

Maria Teresa Hernandez

Head of multicultural marketplace and senior VP, brand partnerships North America, Mirriad

Fluent360’s José Suaste on carving out a growing space for diverse creatives

José Suaste

Chief creative officer, Fluent360

Rob Vélez on building Somos Vevo into a Hispanic TV destination for brands

Robert Velez

VP, Inclusive Network Sales, Vevo

NFL’s Marissa Solis on the ‘Run With It’ campaign, and finding her calling in marketing

Marissa Solis (Guest Editor)

Senior VP of global brand and consumer marketing, NFL

Chemistry’s Mike Valdes-Fauli on hyping Inter Miami CF’s ‘first draught pick’ in partnership with Heineken

Mike Valdes-Fauli

COO, Chemistry, and president, Chemistry Cultura

Web production by Corey Holmes.