I'm back! And I survived (and - dare I say - enjoyed) my first trip to Cannes. A big thank you to my fellow Ad Agers for filling in on Agency Briefs while I gallivanted around Europe.
I'm back! And I survived (and - dare I say - enjoyed) my first trip to Cannes. A big thank you to my fellow Ad Agers for filling in on Agency Briefs while I gallivanted around Europe.
Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad tech and IP for ad partnerships.