After a review, Avis has hired Publicis Groupe -owned Leo Burnett as its U.S. creative agency -- dealing another blow to Interpublic Group of Cos.' McCann, the incumbent on the account.
After a review, Avis has hired Publicis Groupe -owned Leo Burnett as its U.S. creative agency -- dealing another blow to Interpublic Group of Cos.' McCann, the incumbent on the account.
TelevisaUnivision is taking a page from social media for its upfront announcements, showcasing a slate of one-minute shows, vertical video products and potentially leaning into the video podcast trend.