John Lewis is kicking off the U.K.'s Christmas ad-fest this year with a heartwarming tale of a teenage boy and an alien girl as it looks to recapture the joy of Christmas after a locked-down 2020. In a time of retail supply chain worries, the brand is also launching its ad earlier than usual, showcasing merchandise from its existing range.
November 04, 2021 08:05 AM
Featured Stories
Inside McDonald’s global marketing playbook
Global CMO Morgan Flatley on the fast-food giant's international marketing approach and how it is responding to consumer trends and “fan truths.”
Latest News
Staying current is easy with newsletters delivered straight to your inbox.
See More in Creativity
Staying current is easy with newsletters delivered straight to your inbox.
