Marketers may be overestimating consumer interest in AI and NFTs
The study from Morning Consult and Advertiser Perceptions was conducted in August and surveyed roughly 2,200 consumers and 200 marketers. (Getty Images)
The U.S. ad business lost jobs in May for the sixth month in a row. The overall economy added 139,000 jobs, showing modest but relatively steady growth despite worries about tariffs, inflation and recession.