Brand Marketing

Pfizer adds Work & Co to agency roster, tasked with digital innovation

Pfizer is making a host of agency changes this spring. (iStock)
June 14, 2023 04:12 PM

A month after switching up its agency roster, Pfizer is adding a new shop to the mix. The pharma giant confirmed today that it is partnering with Work & Co. The Brooklyn, New York-based digital outfit was selected without a formal review to handle digital innovation duties.

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