CNN names former New York Times CEO as next leader

Warner Bros. Discovery Inc. has named Mark Thompson as the next chief executive officer of CNN, bringing in the former leader of the New York Times and BBC to steady the cable news channel after a period of upheaval. Thompson was CEO of the New York Times Co. for eight years, a period when the newspaper’s digital subscribers grew dramatically. He was previously director general of the British Broadcasting Corp. Sign up for Ad Age newsletters From influencer marketing to agencies, get the latest news and analysis delivered to your inbox Click here Thompson will replace Chris Licht, who stepped down from the cable news channel in June after a brief and tumultuous tenure at the company. Licht, a longtime television executive, had taken over for Jeff Zucker, who left in 2022 after failing to disclose a consensual relationship with a longtime co-worker. Thompson will face several challenges in his new role. He’ll not only need to restore calm at CNN after the ouster of two CEOs. He’ll also need to turn around a network that’s getting dragged down by the rapid decline of cable TV and position the channel for the streaming era. Starting next month, CNN will begin airing live news on Max, its parent company’s streaming service. CNN’s subscribers have fallen from 85 million in 2020 to 70 million this year, while advertising revenue dropped 33% to $563 million during that time, according to S&P Global Market Intelligence. —Bloomberg News Subscribe to Ad Age Sign up now for the latest industry news and analysis Click here

CNN names former New York Times CEO as next leader

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