Hooters: 'You're Gonna Love This Rack'

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here. Among the new releases, Honda suggests that your Memorial Day weekend would be a lot more fun if you bought a new vehicle (like, say, a Honda), while actor/comedian Kevin Hart talks about "making it big" for Vitamin Water. And Hooters introduces "Hooters-style ribs" with the pun the advertising industry -- indeed, the whole world -- has been waiting for. As always, you can find out more about the making of the best commercials on TV at Ad Age's Creativity. Miss yesterday's batch of Hot Spots? They're right here.

Hooters: 'You're Gonna Love This Rack'

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