Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.

Among the new releases, Verizon recruits Ricky Gervais to read the fine print; CDW helps get the band back together, despite creative differences; and Audi promotes its new A4.

Miller Lite's latest ad puts the spotlight on its Milwaukee "celebrities," showing the brewer's shift from a comic approach to an emphasis on origin and heritage.

Finally, Amazon's latest campaign for its Echo features two retired basketball players, with Steve Smith getting an assist from Alexa but no love from Grant Hill.

Today's TV Ad Highlights

Powered by iSpot.tv

New Releases

Top new ads recently aired on national TV

Audi: Pilotless

Network: CBS

Show: 2016 NCAA Basketball Tournament

Primetime Airing: Mar. 18, 8:41 pm ET

Verizon: A Better Network as Explained by Ricky Gervais, Part Two

Network: ABC

Show: NBA Basketball

Primetime Airing: Mar. 19, 8:34 pm ET

Amazon Echo: Seven Steps: Grant Hill, Steve Smith

Network: CBS

Show: 2016 NCAA Basketball Tournament

Primetime Airing: Mar. 18, 10:36 pm ET

CDW: Orchestration by CDW: Dysfunction by Aging Rock Stars

Network: TNT

Show: 2016 NCAA Basketball Tournament

Primetime Airing: Mar. 20, 10:58 pm ET

Miller Lite: Sign

Network: TBS

Show: 2016 NCAA Basketball Tournament

Primetime Airing: Mar. 19, 8:33 pm ET

Most Engaging

Top ads by SpotShare for the past 7 days

Apple iPhone: Timer: Cookie Monster

Online Views: 3,704,631

Social Actions: 151,032

SpotShare: 5.93%

Samsung Mobile: Champagne Calls

Online Views: 3,537,677

Social Actions: 26,852

SpotShare: 1.89%

GEICO: Tree

Online Views: 2,551,105

Social Actions: 4,737

SpotShare: 0.89%

M&M's: Candyman

Online Views: 2,285,872

Social Actions: 4,015

SpotShare: 0.80%

Mountain Dew: Puppymonkeybaby

Online Views: 518,267

Social Actions: 16,942

SpotShare: 0.71%

Want to watch Super Bowl commercials past and present? Visit iSpot.tv.

As always, you can find out more about the best commercials on TV at Ad Age's Creativity.

Miss the previous installment of Hot Spots? Click here.