Steve Smith Gets an Assist From Alexa in Amazon Echo's New Spot
Plus, the Five Most Digitally Engaging Spots on TV Right Now
Published on March 21, 2016.
Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time over the weekend. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Verizon recruits Ricky Gervais to read the fine print; CDW helps get the band back together, despite creative differences; and Audi promotes its new A4.