IPG Chairman-CEO Michael Roth on the potential for economic downturn

As warnings of a nearing global recession intensify, industry leaders are entering prep mode. Ad Age chats with Interpublic Group of Cos. Chairman-CEO Michael Roth—who has held that role since 2005 and led the holding company through the 2008-2009 recession—to discuss what effect a reprise could have on the holding company’s agencies and the industry overall, and how he’s starting to gird for the worst.