In addition to the final Grand Prix, the annual creative-company awards were handed out Friday at Cannes Lions, with Gut winning three of the seven prizes.
Gut Buenos Aires was named Agency of the Year and Independent Agency of the Year, after picking up two Grand Prix this week—in Creative Data for Stella Artois and Mobile for Pedidos Ya—as well as seven Gold, seven Silver and three Bronze Lions for those clients and three others. Gut was also named Independent Network of the Year.
Meanwhile, Omnicom was named Creative Company of the Year; DDB Worldwide was Network of the Year; and Apple was Creative Brand of the Year. Somesuch won the Palme d’Or as the year’s top production company.