Heinz will return to the Super Bowl for the first time since 2016 with a spot that shows off its well-known ketchup, as well as other products such as a new mashup condiment.
Heinz will return to the Super Bowl for the first time since 2016 with a spot that shows off its well-known ketchup, as well as other products such as a new mashup condiment.
From “linear TV is not dead” to “live sports is not as hot as you think” and varying stances on the importance of the upfront, 18 executives weigh in on what this year’s market could bring.