In the fall, actress and director Lena Dunham signed with Biscuit Filmworks for commercial representation in the U.S., the U.K. and the Netherlands. Dunham, who owns her own production company, Good Thing Going, will join Biscuit’s cadre of directors, including Andreas Nilsson, Jeff Low and Steve Rogers.
Dunham, who won a Golden Globe in 2012 for her performance on HBO’s “Girls—a show she wrote and directed—hadn’t done much in advertising to this point. In 2012, she was in an election ad for Barack Obama, and in 2016 did a body-positive lingerie campaign for New Zealand brand Lonely.
Rupert Reynolds-MacLean, managing director at Biscuit Filmworks U.K., was drawn to how Dunham “shaped culture,” he told Ad Age in September.
“‘Girls’ inspired a generation of people to tell their stories in an honest and genre-defining way,” he said. “Her work as a director, writer and actor is unparalleled and continues to push the boundaries while mastering her craft.”
Look back: Max’s first campaign since HBO Max rebrand
Hip hop artist Brent Faiyaz saw his second album, “Wonderland,” hit No. 2 on the Billboard charts and was approached by UnitedMasters founder and CEO Steve Stoute to start his own advertising agency.
ISO Supremacy, which stands for In Search of Supremacy, was launched with the mission of creating “visual and sonic art,” with Faiyaz leading the agency as CEO. Stoute reportedly offered Faiyaz $50 million to participate in the venture.