Quantcast
Puma Lift : Hollywood | Ad Age
Skip to main content

Sister Publication Links

  • Ad Age
  • Creativity
  • Amp
  • Datacenter
  • Resources
  • Events
  • On the Move
  • Latest Issue
  • Newsletters
  • Contact Us
  • Follow Us:

AAC User Account Menu

  • Register For Free
  • Login
    • My Profile
    • Logout
  • Subscribe

    • Subscribe Now
    Menu
    Search

    Main navigation

    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl News

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers
    • Blogs

      • Ad spending data
      • AI and marketing
      • ANA 2022
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • Metaverse marketing
      • NFTs
      • Roe v. Wade
      • Super Bowl 2023
      • Twitter ad updates

    Main navigation

    • Sections

      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video

      • The top 5 most creative brand ideas you need to know about right now

    • Featured

      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl News

      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers
    • Blogs

      • Ad spending data
      • AI and marketing
      • ANA 2022
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • Metaverse marketing
      • NFTs
      • Roe v. Wade
      • Super Bowl 2023
      • Twitter ad updates

    AAC User Account Menu

  • Register For Free
  • Login
    • My Profile
    • Logout
  • Subscribe

    • Subscribe Now

    Sister Publication Links

    • Ad Age
    • Creativity
    • Amp
    • Datacenter
    • Resources
    • Events
    • On the Move
    • Latest Issue
    • Newsletters
    • Contact Us
    • Follow Us:

    Don't Miss

    • Don't Miss
    • Chinese retailers' U.S. strategies
    • AI marketing leaders to know
    • Streaming TV ads
    • Web3 summit for brands
    • Enter Small Agency Awards
    CREATIVITY
    Sign In Register

    Forgot Password?

    Once registered, you can:

    • - Read additional free articles each month
    • - Comment on articles and featured creative work
    • - Get our curated newsletters delivered to your inbox

    By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

    Are you a print subscriber? Activate your account.

    logo
    • Sections
      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Latest
      • TikTok CEO defends app to Congress—what brands need to know

        TikTok CEO defends app to Congress—what brands need to know

        By Garett Sloane - 4 hours 42 min ago

      • Watch the newest commercials from Stearns & Foster, Kohl’s, Easyplant and more

        Watch the newest commercials from Stearns & Foster, Kohl’s, Easyplant and more

        By Ad Age and Creativity Staff - 8 hours 39 min ago

      • How Jacuzzi used data to transform the customer experience

        How Jacuzzi used data to transform the customer experience

        By Paige O'Neill - 9 hours 36 min ago

      • Why Snap is letting DTC merchants use its AR try-on lenses on their sites

        Why Snap is letting DTC merchants use its AR try-on lenses on their sites

        By Garett Sloane - 9 hours 37 min ago

      • Amazon DSP measurement—what brands are getting wrong

        Amazon DSP measurement—what brands are getting wrong

        By Adrianne Pasquarelli - 13 hours 36 min ago

    • Editor's Picks
      • Amazon DSP measurement—what brands are getting wrong

        Amazon DSP measurement—what brands are getting wrong

        By Adrianne Pasquarelli - 13 hours 36 min ago

      • AI copyright ruling could pose issues for agencies and brands

        AI copyright ruling could pose issues for agencies and brands

        By Asa Hiken - 14 hours 6 min ago

      • Behind the rise of Lone River, a ranch water pioneer

        Behind the rise of Lone River, a ranch water pioneer

        By Phoebe Bain - 13 hours 36 min ago

    • Most Popular
      • Inside agencies' AI practices and how they're working with clients

        Inside agencies' AI practices and how they're working with clients

        By Brian Bonilla - 1 day 14 hours ago

      • Inside GM's zero-party data strategy that defies cookies to sell EVs

        Inside GM's zero-party data strategy that defies cookies to sell EVs

        By Garett Sloane - 1 day 8 hours ago

      • Lego Group prepares for global media review

        Lego Group prepares for global media review

        By Brian Bonilla - 2 days 2 hours ago

      • Ford: Built Ford Proud

        Ford: Built Ford Proud

        By Ethan Jakob Craft - 1 day 9 hours ago

      • Adidas: The Ridiculous Run

        Adidas: The Ridiculous Run

        By Tim Nudd - 2 days 12 hours ago

    • Login

    Puma Lift : Hollywood

    Life explained in a few ounces

    Published On
    Sep 24, 2009
    Most Popular

    Waystar Royco, the family business in ‘Succession,’ gets new logos based on 2023’s top design trends

    Men perfect their secret handshake in this absurd dark comedy for Equal Pay Day

    Human candle statues are popping up around Denmark to warn of youth burnout

    Credits

    Date
    Sep 25, 2009
    Client :
    Puma
    Brand :
    Puma Lift
    Agency :
    Neogama BBH-Sao Paulo
    Creative Director :
    Marcio Ribas
    Creative Director :
    Wilson Mateos
    Copywriter :
    Laura Esteves
    Art Director :
    Paulo Lemos
    Account Manager :
    Luiz Tosi
    Account Manager :
    Diego Passos
    Account Manager :
    Thiago Gueler
    Media :
    Alexandre Ugadin
    Media :
    Guilherme Silva
    Media :
    Tamara Cortez
    Production :
    MTV

    Need a credit fix? Contact the Creativity Editors

    Project Type
    Video
    Tags
    Footwear

    Related work

    Puma: Neymar Jr, Antoine Griezmann and Sara Björk are all 'fearless' in Puma's World Cup ad

    Puma: Puma's book about Usain Bolt contains a hidden animation of his record-breaking sprint

    Puma: Puma's Robot Helps Athletes Train at World Record Levels

    Puma: Puma: Puma Ignite

    The Creativity Newsletter

    The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.

    Footer Links

    • Copyright © 1994-2023
    • Crain Communications
    • Privacy Statement
    • Terms of Use
    • About Us
    • Advertise
    • Reprints
    • Help Desk
    • Ad Choices
    • Careers at Crain
    • Privacy Request

    Sister Publication Links

    • Ad Age
    • Creativity
    • Amp
    • Datacenter
    • Resources
    • Events
    • On the Move
    • Latest Issue
    • Newsletters
    • Contact Us
    • Sections
      • Marketing
      • Advertising
      • Digital
      • Media
      • Agency
      • Data
      • Publishing Partner
      • Studio 30 Interactive Reports
    • Video
      • The top 5 most creative brand ideas you need to know about right now
    • Featured
      • Ad Age Small Agency Awards 2022
      • Best Places to Work
      • Leading Women
      • America's Hottest Brands
      • Agency Report
      • Leading National Advertisers
      • Podcasts
      • Newsletters
      • TV's most expensive shows
    • Super Bowl News
      • Super Bowl Ads Archive
      • Super Bowl Commercial Updates
      • Who's buying ads?
      • Super Bowl commercial teasers
    • Blogs
      • Ad spending data
      • AI and marketing
      • ANA 2022
      • Football marketing
      • Layoffs and budget cuts
      • Media measurement
      • Metaverse marketing
      • NFTs
      • Roe v. Wade
      • Super Bowl 2023
      • Twitter ad updates