Ikea Sweden's "Where Life Happens" campaign continues to focus on bittersweet moments from modern family life, this time with a spot about an empty nester.
Ikea Sweden's "Where Life Happens" campaign continues to focus on bittersweet moments from modern family life, this time with a spot about an empty nester.
Global CMO Morgan Flatley on the fast-food giant's international marketing approach and how it is responding to consumer trends.