Walton Goggins launched his own oddly cool eyewear brand
The actor says he is ‘totally serious’ about building out Walton Goggins Goggle Glasses
Editor's Pick
Walton Goggins always makes interesting choices, and his latest is no exception: getting into the entrepreneur game with a product that’s a cross between ski goggles and sunglasses—and enthusiastically promoting it in social videos.
The “Fallout” and “Righteous Gemstones” star, who’s also set to appear in the upcoming third season of “The White Lotus,” said he saw a gap in the market for high-performance, stylish sunglasses. In trying to envision what the perfect pair would look like, he came up with the curious hybrid—which he has dubbed Walton Goggins Goggle Glasses.
Goggins worked with Revo, the performance-driven lens brand, to source materials Each pair of Goggle Glasses come with adjustable straps “for a snug, wobble-free fit,” as well as arms that can replace the straps “for a sleek, on-the-go sunglasses look.” They’re going for $150 per pair in five colorways, with matte and glossy finishes.
“I love to make bold choices, both with the characters I play but also with fashion. But as I searched for sunglasses, I could not find anything truly unique and versatile,” said Goggins. “I began the creative process of dreaming up what those perfect sunglasses would look like and discovered a passion for design and an excitement for starting a business. Walton Goggins Goggle Glasses is funny to say, but I’m totally serious about sharing this brand with the world.”
Goggins appears in a series of goofy videos on the Goggle Glasses Instagram and TikTok, including one where he’s lip-syncing to Depeche Mode.
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Credits
- Date
- Jan 21, 2025
- Client :
- Walton Goggins Goggle Glasses
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