An automated distribution center is information-rich. Greater data capabilities should enable real-time decision making and ultra-efficient operations ï¿½" but that hasn't always been the case. Honeywell Intelligrated set out to make this a reality with a big investment that redefined how the industry viewed warehouse execution software (WES). In a market landscape littered with companies delivering pieced-together, custom software and control solutions, our client took a vastly different approach, developing a "clean-sheet" platform dedicated to simplifying complex fulfillment operations. Customers would be at the forefront of functionality, able to scale and grow over time with minimal disruption.
The centerpiece image for our campaign that communicated the industry vision for a flawless distribution center, unified controls and next-level automation efficiencies was finally achievable in one simple, easy-to-use platform.