Fidelity Investments : The Wheel of Easy

Retirement planning with Fidelity's myPlan service can be as easy as spinning a wheel. To prove it, the brokerage giant has tapped Arnold to create...an interactive wheel. With a simple click of the mouse, visitors to the "Wheel of E

Published On
Dec 11, 2006

Editor's Pick

Retirement planning with Fidelity's myPlan service can be as easy as spinning a wheel. To prove it, the brokerage giant has tapped Arnold to create...an interactive wheel. With a simple click of the mouse, visitors to the "Wheel of Easy" website can spin said wheel to land on one of 32 spaces, each representing a ridiculously easy task like caring for a pet (rock) or playing a musical instrument (a triangle). Easy!

Credits

Date
Dec 11, 2006
Chief Creative Officer:
Pete Favat
Creative Director:
Wade Devers
Creative Director:
David Register
Interactive Creative Director:
John Hargrave
Art Director:
Julian Newman
Art Director:
Gabriel Flavin
Art Director:
Eric Stephenson
Art Director:
Wendy Beckett
Art Director:
Sara Rodriguez
Copywriter:
Erik Proulx
Copywriter:
Gregg Nelson
Copywriter:
Chad Leitz
Copywriter:
Lisa Taylor
Copywriter:
Will Chambliss
Copywriter:
John Simpson
Designer:
Raoul Kim
Producer:
Terri Theiss
Producer:
Shawn Gross
Producer:
Ariane Rosier
Design Director/Flash Designer:
Gabriel Flavin
Design Director/Flash Designer:
Jamie Reilly
Design Director/Flash Designer:
Paul Yu
Information Architect:
Chris Paddock
Editor:
Peter Barstis
Composer:
Adam Reichman
Arranger:
Adam Reichman
Sound Engineer:
Mike Secher
Visual Effects:
Lee Walters
Agency:
Arnold Worldwide and CP&B
Recording Studio:
Arnold Arnold
Editorial Company:
Edit Bar
Sound Director:
Soundtrack
Client:
Fidelity Investments
Brand:
Fidelity Investments

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Project Type