Newfronts

Why Roku is skipping the NewFronts this year and what it means for marketers

Jay Askinasi holds presenting on a stage with a purple cityscape in the background
Roku swapped its NewFronts event for individual client dinners held over the past month. (Roku/Eric Vitale)
PH
By:
Parker Herren
May 06, 2025 03:50 PM

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