Assaf Dar, CHEQ

CHEQ, the global leader in cybersecurity solutions for marketing has named Assaf Dar as the company’s new Chief Product Officer. Dar joins CHEQ after serving as the Chief Product Officer of cybersecurity unicorn Checkmarx, where he led the company’s product strategy, product management and R&D. Prior to Checkmarx, he served as the Chief Product Officer at Perion’s (NASDAQ: PERI) Codefuel and held senior positions at Conduit and CA Technologies (a Broadcom Company). Dar will be tasked with leading CHEQ’s product efforts, strategy, and innovation across its enterprise, mid market and SBM suite of solutions.