Bank of America consolidates advertising with Publicis Groupe

Bank of America shifts advertising to a dedicated Publicis Groupe team called GroupeConnect. (Bank of America)

February 04, 2020 08:11 PM

Bank of America consolidated its advertising business with a dedicated Publicis Groupe team that will include creative agency Leo Burnett, ending the company's partnership with Interpublic Group of Cos.' Hill Holliday.

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