Creator and influencer trends brand marketers need to know about right now
Tatcha’s sports-themed influencer campaign, the arrival of “Demure Fall” and Roblox’s Charli XCX collaboration are some of this week’s creator economy headlines. (Instagram; Tiktok)
The condiment maker has put ketchup in syrup bottles in diners as part of a campaign that includes Reddit, outdoor, social, TV and celebrity Gil Ozeri.