DoorDash has announced an ambitious Super Bowl sweepstakes to show off its delivery prowess, with plans to award a single winner with every product advertised during the Big Game.
Here’s how it works: DoorDash will reveal a promo code during its own 30-second Super Bowl spot, which fans will then need to enter into a microsite—dubbed “DoorDash-all-the-ads”—to join the sweepstakes. One winner will ultimately be selected to receive the prizes.
The delivery service on Tuesday released a teaser of what to expect during the game on CBS on Feb. 11.