Jeep’s nostalgic commercial for its Gladiator pickup truck won USA Today’s Super Bowl Ad Meter, which asks the public to rate ads online with a score from 1 to 10.
In the automaker’s 60-second “Groundhog Day” spot, Bill Murray reprises his role as meteorologist Phil Connors from the 1993 comedy classic of the same name. Stephen Tobolowsky also makes a cameo as insurance salesman Ned Ryerson, and Brian Doyle-Murray appears as the top hat-wearing Groundhog Day master of ceremonies.