Geico : Silence Your Cell Phone -- Lobby

Cinema Spots Feature Camel and Gecko Telling You to Silence Your Cell Phone

Published On
Oct 02, 2013

Editor's Pick

Horizon Media and the Martin Agency have launched a new partnership between GEICO, NCM and Screenvision that uses characters from the insurer's spots to tell you to silence your cell phone in the cinema. The first spot uses the Camel from the uber-popular "Hump Day" spot (which was also parodied by Dirk Nowitzki) being a total annoyance in the theater before the movie starts. Of course, he isn't as annoying as "Mike," who appears chatting away on his cell phone.

The second is a remake of the classic "Let's All Go to the Lobby" jingle that promoted concession stands back in the 1950s. Except this time, the Geico gecko is there to stop them from yakking away on their phones.


Oct 02, 2013
Client :
Client :
Agency :
The Martin Agency
Media Agency :
Horizon Media
Chief Creative Officer :
Joe Alexander
Senior Vice President/Group Creative Director :
Steve Bassett
Vice President/Executive Creative Director :
Wade Alger
Senior Art Director :
Adam Stockton
Senior Copywriter :
Justin Bajan
Vice President/Agency Executive Broadcast Producer :
Molly Souter
Agency Producer :
Emily Taylor
Production Company :
Framestore - NY
Director :
David Hulin
Head of Production :
Jonathan Shipman
Executive Producer :
James Razzall
Senior Producer :
Graham Dunglinson
Junior Producer :
Antonio Teixeira
Producer :
Paul Middlemiss
Visual Effects Supervisor :
Seth Gollub
Editorial Company :
The Whitehouse Post
Editor :
Trish Fuller
Assistant Editor :
Matt Schaff
Editorial Executive Producer :
Lauren Hertzberg
Editorial Producer :
Alejandra Alarcon
Telecine :
Company 3
Colorist :
Tom Poole
Original "Lobby" Animation/Trailer :
Filmack Studios
Music :
Beacon Street Studios
Visual Effects and Animation :
Framestore - NY
Visual Effects Creative Director/Supervisor :
David Hulin
Visual Effects Producer :
Antonio Teixeira
Audio Mix :
Sound Lounge
Engineer :
Rob Sayers
Executive Producer :
Vicky Ferraro
Audio Recording Studio :
Rainmaker Studios
Sound Engineer :
Jeff McManus

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Project Type