How Bubble is challenging skincare mainstays CeraVe and Cetaphil

Bubble’s products carry names such as Come Clean, Fresh Start and Slam Dunk. (Bubble via Instagram)

August 24, 2023 09:30 AM

Brands on the Rise is a regular Ad Age feature spotlighting the marketing and business tactics of successful challenger brands. Read other installments here.

Featured Stories

How OpenAI’s new commercial CEO gives hope for closer ties to advertisers

The appointment of Instacart’s Fidji Simo comes days after OpenAI reversed course on a company restructure.

NewFronts 2025—key ad tech and AI insights for marketers

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Amazon ad chief talks DSP growth, economic impact on holiday advertising

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