Small Agency Awards

Lafayette American expands national impact for the auto industry and beyond

Lafayette American's ads for Ford showed how real people are thrilled by BlueCruise hands-free driving technology. (Ford)
July 25, 2024 01:03 AM

Lafayette American was launched six years ago by Toby Barlow, former WPP global chief creative officer on Ford, and other key players from that team. But the agency spent six years building a reputation in other verticals before coming back to Ford and the automotive industry in a big way in the past year.

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