Nobody's perfect. And if you want to work at McDonald's, you don't have to be.
At least, that's the message the fast food giant wants to send to entry-level workers in Europe. A new series of posters from TBWA Belgium features "McMistakes," wacky permutations of improperly prepared McDonald's food. Soft serve in a clamshell burger box! A Big Mac stuffed into a fry sleeve! French fries in a McFlurry cup! (Actually, fries dipped in a McFlurry are great, but that's not the point.)
They're the kind of mistakes that would get a kid on an '80s sitcom fired. But these days, it's fine (in the EU, anyway). McDonald's says it wants to "Hire on attitude, train on skills." In other words, bring a smile, and they'll help you figure out the rest.
The posters are running inside McDonald's restaurants in Belgium--exactly the kind of place teens with no work experience would be most likely to spot them.