NEW YORK (AdAge.com) -- Anheuser-Busch Cos.' Sea World tapped Interpublic Group of Cos.' Campbell-Ewald, Warren, Mich., to handle creative for its estimated $15 million account.
NEW YORK (AdAge.com) -- Anheuser-Busch Cos.' Sea World tapped Interpublic Group of Cos.' Campbell-Ewald, Warren, Mich., to handle creative for its estimated $15 million account.
The Met Gala is an opportunity for brands to build buzz, but only if they are careful and consider the event's theme.