Gabriel Cheung on lessons in teamwork from his family’s takeout restaurant

Ad Age is marking Asian American and Native Hawaiian/Pacific Islander Heritage Month 2024 with our Honoring Creative Excellence package, for which we asked members of the AANHPI creative community to write about pivotal projects or turning points in their careers. (Read the introduction here.) Today, guest editor Goh Iromoto turns the spotlight to Gabriel Cheung, global executive creative director at TBWA\Chiat\Day New York, who writes about embracing a familial approach to foster unity and purpose.